The stars of this year’s Berlinale will ride to the Berlinale Palast in the new Audi Q7 e-tron quattro. The plug-in hybrid with quattro drive offers luxury-class comfort combined with battery-electric and thus emission-free operation. Audi has deployed some 300 automobiles at the Berlinale, and roughly 100 of them are equipped with hybrid drivetrains. “The Berlinale is not only one of the film industry’s most important events, it is also an international ambassador for relevant social topics,” said Audi Board Member for Sales and Marketing Dietmar Voggenreiter. “To make the cultural exchange, the cinematic highlights and the ride to the red carpet more electrifying than ever, we brought an electric fleet to Berlin this year.”
Toni Garrn, Film “Hail, Caesar!”, Berlinale Palast in Berlin
Alba Rohrwacher, Film “Hail, Caesar!”, Berlinale Palast in Berlin
Channing Tatum, Film “Hail, Caesar!”, Berlinale Palast in Berlin
Clive Owen, Film “Hail, Caesar!”, Berlinale Palast in Berlin
Daniel Bruehl and Freundin Felicitas Rombold – AUDI Lounge
Doris Doerrie, Rosalie Thomass, Film “Hail, Caesar!”, Berlinale Palast in Berlin
Elias M’Barek, Film “Hail, Caesar!”, Berlinale Palast in Berlin
Festival director Dieter Kosslick, Film “Hail, Caesar!”, Berlinale Palast in Berlin
Iris Berben, Film “Hail, Caesar!”, Berlinale Palast in Berlin
Kai Pflaume, AUDI Lounge, Berlinale Palast in Berlin.
Karoline Herfurth, Film “Hail, Caesar!”, Berlinale Palast in Berlin
Lars Eidinger, Film “Hail, Caesar!, Berlinale Palast in Berlin
Maria Furtwängler, Film “Hail, Caesar!”, Berlinale Palast in Berlin
Nina Hoss, Film “Hail, Caesar!”, Berlinale Palast in Berlin
Piloted driving, Daniel Bruehl and Felicitas Rombold
Audi marked another technical milestone at the Berlinale with a driverless VIP shuttle. A piloted Audi A8 L W12 delivered internationally acclaimed actor and Audi brand ambassador Daniel Brühl to the Berlinale Palast. The technology platform used distinctive buildings for orientation and compared the information against a precise map. Combined with the data from the computation of its own motion, the piloted Audi A8 chauffeured the passengers safely to the red carpet.
A diverse, celebrity-studded program awaits visitors in the Audi Berlinale Lounge on Marlene-Dietrich-Platz. During the day, current themes from the Berlinale plus the interface between the film and automotive industry are the topic of discussion at the Berlinale Open House. In the evenings, renowned actors and actresses such as Jasmin Tabatabai, Meret Becker or Tom Schilling play live with their bands as part of the Berlinale Lounge Nights. Film fans can follow the #AudiBerlinale hashtag to take part virtually and keep up with the latest events and news associated with the 66th Berlinale.
The Berlinale is a truly superb film festival. In 2015, more than half-a-million people attended 1,098 screenings of a total of 443 different films, most of which were world or international premieres. Tickets are in very high demand. There is a ticket office located in the Audi City on Kurfürstendamm (http://www.audi-city.com/berlin/berlinale/).