Giorgio Armani said about the collaboration with Bugatti, “It was very natural to come together with Bugatti. We both worship things that are made well, made to last, created out of the best materials. The capsule condenses this encounter in a series of clothes and accessories designed to be worn by men who only look for the best and who live an active and dynamic lifestyle”
“Cooperation with Giorgio Armani is a great honour for us,” said Wolfgang Dürheimer, President of Bugatti Automobiles S.A.S. “When one of the most influential and highly recognized fashion and lifestyle brands and the most exclusive super sports car brand in the world, which has its roots in art and design, join forces, this is an unusual, exciting and inspiring project. The result is an extremely well-made combination of the style and perfection of Giorgio Armani and the Bugatti brand DNA.”
Comprising the capsule collection of accessories and garments for autumn/winter 2016-2017, feature details referencing the iconic motifs of the Bugatti brand. The horseshoe-shaped emblem on the front of the cars is seen on pendants for bags, while Bugatti’s brand color blue appears on inner linings of bags, in interior pockets and on the treads and insoles of footwear. The palette, focused on the three stylish and timeless colors of cognac, army green and blue, is a recurring element of the collection.
A notable accessory is an elegant briefcase in soft calfskin, made entirely by hand, with a convenient front pocket; there is also an exquisite version of this piece in lined matte crocodile suede, tactile and luxurious in Bugatti blue. In addition, there is a more roomy weekend bag, while small leather goods, available in calfskin or crocodile skin, include belts, wallets, iPad cases, and beauty cases featuring a prominent zip closure. Clothing includes a coat and blouson jacket in refined double cashmere, superfine cashmere sweaters, a leather jacket with raised collar and concealed hood, as well as treated denim jeans that look as soft as velvet, thanks to their handmade flocking.
Additionally, calfskin sneakers with crocodile details, which have a blue interior and a Giorgio Armani for Bugatti label, a sports driver blazer in crocodile skin, available in cognac and army green, and a cap in double cashmere cloth with trim in Bugatti blue.
In keeping with the exclusionary nature of the Italian designer and French car maker, garments and accessories are manufactured in limited editions and numbered, and emblazon the special logo: Giorgio Armani for Bugatti.
The collection goes on sale beginning August 2016 in select Giorgio Armani boutiques and in Ettore Bugatti lifestyle boutiques.
Images are © Courtesy of Giorgio Armani for Bugatti